In this article I review the pros and cons of working with a SEO agency vs a freelancer. I’ll also explain what customers should expect in their SEO audit and what factors affect its pricing. Potential Issues with Agency Audits While hiring a SEO agency can bring many benefits, there are also potential challenges and problems that Read more…

The cost of hiring a remote SEO expert can vary depending on several factors, including their level of expertise, geographical location, market demand, and the specific terms of their employment.  In some cases, hiring a remote SEO expert may be more cost-effective compared to hiring an in-house SEO professional.  Here are a few reasons why remote SEO Read more…

SEO (Search Engine Optimization) experts play a crucial role in conducting keyword research and analysis. Here are several advantages a SEO specialist can bring to the table when it comes to this very important process. Targeted Traffic: SEO experts understand how search engines work and have in-depth knowledge of keyword selection. By conducting thorough keyword research, they Read more…

A SEO specialist should possess a range of technical skills to effectively analyze, optimize, and improve website visibility in search engine results.  Here are some of those key technical skills: URL Indexing Issues: Understanding of SEO best practices for website crawlability, indexing, XML sitemaps, robots.txt, canonicalization, and schema markup is essential. A SEO expert should be able Read more…

The price range for a legitimate SEO consultant is $60-$250 per hour, although most charge a project fee. If you’re reading this, you’re obviously interested in knowing exactly how much a SEO consultant’s rates are, but here comes to the dreaded, “It depends on the scope and the client.” Consultants and contractors are doing a much better Read more…

In an ideal world, when you finally publish your SEO post, you achieve page 1 rankings and the job is done. Unfortunately, organic search marketing isn’t that easy. When a blog post “misses” (i.e. it doesn’t achieve rankings in the top 5 or top 10) it can be frustrating, and leave those who are new to SEO Read more…

Working with a remote SEO consultant can have both pros and cons. Before you make a decision, think about things like the size of your team and if you need SEO training. A smaller team doesn’t require as much in person work, but a larger company with multiple departments might have a harder time scheduling meetings. For Read more…

It’s not unusual to struggle with managing your company or client’s SEO efforts. That’s because good SEO requires optimization across all the major aspects of Google’s algorithm. Generally you need to keep track of on-page SEO, technical issues with your site, continuously find new keywords, backlink opportunities and much more. SEO software that can house this essential Read more…